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    Reviews

    Teaching staff

    Syllabus

    Entrepreneurship, Innovation, And Technology

    Kick-off & Overview

    This path accompanies you throughout the BA course "Entrepreneurship, Innovation, And Technology". You find the resources to course content, online lectures, quizzes and deadlines.

    Curated by Albert Smart

    From: LUISS Guido Carli

    Bachelor
    89h
    75
    4.6(21)
    Filter Paths
    Continue
    Top 3
    1. Fundamentals of Economics of Innovation (AP)
    40

    Sources, Procedures, and Microeconomic Effects of Innovation

    Journal of Economic Literature

    Exxon Mobil and ConocoPhillips stock price has been predicted using the difference between core and headline CPI in the United States. Linear trends in the CPI difference allow accurate prediction of the prices at a five to ten-year horizon.

    Please read the pages 1120-1171 and place special emphasis on the section 2.4.

    MARK AS DONE
    Author:  Giovanni Dosi    
    Time required: 8h
    Cost: 0€
    22

    Lecture

    Fundamentals of Economics of Innovation

    Andrea Prencipe

    This session (a) introduces the basic concepts regarding innovation – i.e. types of innovation (b) starts exploring the economic interpretations of innovation; (c) analyses patterns of industrial innovation.

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-02-18
    22

    Seminar

    Group work presentation

    Francesca Masciarelli

    In this session, we briefly clarify the settings for your group work presentations. In the seminar session we talk about three dimensional printing.

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-02-19
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    2. Market & Innovation (AP)
    40

    Wellsprings of Knowledge

    Harvard Business School Press

    The chapter "Learning from the market" suggests that two basic factors shape these situations – the maturity of the technological design underlying the product line and the customer base. Variance along these two dimensions determines the level and types of uncertainty that new product developers face and consequently the types of information needed.

    Please read chapter 7 "Learning from the market" and place particular emphasis to the figures.

    MARK AS DONE
    Author:  Dorothy Leonard-Burton    
    Time required: 8h
    Cost: 0€
    22

    Lecture

    Market & Innovation

    Andrea Prencipe

    This session analyzes the market/innovation interfaces. It deals with the types of market research that can be useful or misleading for different types of innovations. The class discussion focuses on two cases wherein the interface marketing/innovation was differently in totally different ways and led to different outcomes. It underlines the contingent nature of the innovation process in relation to the market dimension.

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-02-25
    22

    Seminar

    Luigi Rinaldi

    Andrea Prencipe

    Wtih Luigi Rinaldi – CEO, Enry’s Island we will talk about being an entrepreneur.

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-02-26
    22

    Guest Lecture

    Innovation and technological development in Valagro

    Andrea Prencipe

    Our guest speaker, Giuseppe Natale, tells us about innovation and technological development at his company Valagro.

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-03-03
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    3. Geography of Innovation (AP)
    40

    R&D Spillovers and the Geography of Innovation and Production

    The American Economic Review

    Previous research has indicated that investment in R&D by private firms and universities can lead to knowledge spillover, which can lead to exploitation from other third-party firms. The spatial distribution of innovation activity and the geographic concentration of production are examined, using three sources of economic knowledge: industry R&D, skilled labor, and the size of the pool of basic science for a specific industry. Results show that the propensity for innovative activity to cluster spatially is more attributable to the influence of knowledge spillovers and not merely the geographic concentration of production.

    Please read pages 630-640. We want you to focus on section 4.

    MARK AS DONE
    Author:  David B. Audretsch   Maryann P. Feldman  
    Time required: 8h
    Cost: 0€
    22

    Guest Lecture

    Geography of Innovation

    Francesca Masciarelli

    Our guest speaker, Francesca Masciarelli speaks about the geographical dimensions of innovation. It analyzes the concepts of (a) knowledge spill-over, knowledge externalities, and geographical agglomeration of innovation activities; (b) the main actors and relationships of local and global innovation systems; (c) social capital and innovation processes.

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-03-04
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    4. Market & Innovation: a rejoinder (AP)
    40

    Disruptive Technologies: Catching the Wave

    Harvard Business Review

    One of the most consistent patterns in business is the failure of leading companies to stay at the top of their industries when technologies or markets change. Goodyear and Firestone entered the radial-tire market quite late. Xerox let Canon create the small-copier market. Bucyrus-Erie allowed Caterpillar and Deere to take over the mechanical excavator market.

    We want you to focus on the disprutive nature of innovations.

    MARK AS DONE
    Author:  Joseph L. Bower   Clayton M. Christensen  
    Time required: 8h
    Cost: 0€
    22

    Lecture

    Market & Innovation

    Andrea Prencipe

    The session deepens the market/innovation interface to highlight the limits of customer involvement. It illustrates the concept of disruptive technology – where the pace of technological progress easily exceeds the rate of performance improvement that customers in a market demand. The case discussion highlights the implications of such innovation on the firms’ strategy.

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-03-10
    22

    Seminar

    Eli Lilly & Co

    Francesca Masciarelli

    Here, we together with Eli Lilly & Co (FM) explore the importance of innovation.

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-03-11
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    5. Corporate entrepreneurship (AP)
    40

    Elevator Pitch

    What is a good elevator pitch? It’s the one that gets attention. Makes people genuinely interested in you. Lands you a job of your dreams or helps build a lasting relationship with a strategic client.

    This guide will show you step-by-step instructions on how to nail your elevator pitch in every situation.

    MARK AS DONE
    Author:      
    Time required: 8h
    Cost: 0€
    22

    Lecture

    Corporate entrepreneurship

    Andrea Prencipe

    This session illustrates the challenges of corporate entrepreneurship – also defined as intrapreneurship.

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-03-17
    22

    Seminar

    The Elevator Pitch

    Francesca Masciarelli

    In this seminar session we discuss and practice the elevator pitch.

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-03-18
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    6. The Entrepreneurial Process (VS)
    40

    Permafresh Corporation: A Case in Entrepreneurial New Consumer Product Development

    This case considers the development of a new product from the concept generation phase. It incorporates issues like design outsourcing and collaboration with extend agencies in new product development. The teaching objectives are to raise issues like outsourcing, financing and sharing risks and rewards in entrepreneurial new product development.

    For the case study, try to evaluate the following: Product development process, the commercialization process, the financing process

    MARK AS DONE
    Author:  Shantanu Bhattacharya   Andras Fehervary  
    Time required: 8h
    Cost: 5€
    40

    Causation and Effectuation: Toward a Theoretical Shift from Economic Inevitability to Entrepreneurial Contingency

    Academy of Management Review

    In economics and management theories, scholars have traditionally assumed the existence of artifacts such as firms/organizations and markets. I argue that an explanation for the creation of such artifacts requires the notion of effectuation. Causation rests on a logic of prediction, effectuation on the logic of control. I illustrate effectuation through business examples and realistic thought experiments, examine its connections with existing theories and empirical evidence, and offer a list of testable propositions for future empirical work.

    Please read pages 243-263 carefully.

    MARK AS DONE
    Author:  Saras D. Sarasvathy    
    Time required: 8h
    Cost:
    40

    Jon Hirschtick's New Venture

    Babson College

    This case is the first of a two-case series. The case series deals with raising two rounds of venture capital for a high-potential software company. The Jon Hirschtick case shows the important ingredients of a 'classic' venture capital-backed start-up: an 'A' team, with an 'A' idea, in an exciting high-tech industry. It enables students to examine the search for venture capital and the valuation of a seed-stage, high-tech business. Also it can be used to illustrate career paths both in high-tech entrepreneur.

    While reading, try to answer the following questions: Why has this deal attracted venture capital? Can the founders optimize their personal financial returns and simultaneously ensure that SolidWorks has sufficient capital to optimize its chance of succeeding? What factors should the founders consider? How can the syndicate optimize its potential return? What factors should it consider?

    MARK AS DONE
    Author:  William D Bygrave   Dan D'Heilly   Tricia Jaeckle
    Time required: 8h
    Cost:
    40

    Why the Lean Start-Up Changes Everything

    Harvard Business Review

    In the past few years, a new methodology for launching companies, called “the lean start-up,” has begun to replace the old regimen. Traditionally, a venture’s founders would write a business plan, complete with a five-year forecast, use it to raise money, and then go into “stealth mode” to develop their offerings, all without getting much feedback from the people they intended to sell to. Lean start-ups, in contrast, begin by searching for a business model. They test, revise, and discard hypotheses, continually gathering customer feedback and rapidly iterating on and reengineering their products. This strategy greatly reduces the chances that start-ups will spend a lot of time and money launching products that no one actually will pay for. Blank, a consulting associate professor at Stanford, is one of the architects of the lean start-up movement and has seen this approach help businesses get off the ground quickly and successfully. He believes that if it’s widely adopted, it would reduce the incidence of start-up failure. In combination with other trends, such as open source software and the democratization of venture financing, it could ignite a new, more entrepreneurial economy.

    Please read this interesting article.

    MARK AS DONE
    Author:  Steve Blank    
    Time required: 8h
    Cost: 0€
    40

    The Questions Every Entrepreneur Must Answer

    Diversify your product line. Stick to your knitting. Hire a professional manager. Watch fixed costs. Those are some of the suggestions that entrepreneurs sort through as they try to get their ventures off the ground. Why all the conflicting advice? Because in a young company, all decisions are up for grabs. Based on his observations of several hundred start-up ventures over eight years, Amar Bhide has developed a three-step sequence of questions that all entrepreneurs must ask themselves in order to establish priorities among the vast array of opportunities and problems they face: What are my goals? Do I have the right strategy? Can I execute the strategy?

    This reading is non-mandatory but for all knowledge-thirsty students this is a must-read. This article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading.

    MARK AS DONE
    Author:  Amar Bhide    
    Time required: 8h
    Cost: 0€
    22

    Seminar

    Introduction to entrepreneurship – Causation versus effectuation (VS)

    Vangelis Souitaris

    In this seminar we talk about the Case Study "Permafresh Corporation: A case in entrepreneurial new consumer product development".

    Please read the case before the class.

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-04-07
    22

    Seminar

    The Entrepreneurial Process

    Vangelis Souitaris

    In this seminar we talk about the Case Study "Jon Hirschtick’s new venture: A case of software development".

    Please read the case before the class.

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-04-08
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    7. Evaluating entrepreneurial opportunities (VS)
    40

    ENOX Technologies

    Babson

    In early 1993, Voislav (Voit) Damevski and Stanley Rich, cofounders of ENOX Technologies (a mechanical engineering research firm), conferred on the future of their relationship with Burton Engine Company, one of the world's leading manufacturers of diesel engines.

    While reading try to answer the following questions: Evaluate the opportunity in the two different industries. Which industry/ies should ENOX focus on and why? Please outline a 5-year strategic plan for ENOX technologies

    MARK AS DONE
    Author:  Arthur M. Blank    
    Time required: 8h
    Cost: 0€
    22

    Seminar

    Testing your entrepreneurial opportunity

    Vangelis Souitaris

    In this seminar we talk about the Enox Technologies Case Study.

    Please read the case before the class.

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-04-14
    22

    Seminar

    Techonlogy at companies

    Vangelis Souitaris

    In this seminar we talk about the Case Study "Correcting Corex. A case of a telecommunication service".

    Please read the case before the class.

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-04-15
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    8. Building the entrepreneurial team (VS)
    22

    Seminar

    How to build your team

    Vangelis Souitaris

    In this seminar we talk about the case study: Nanogene technologies

    Please read before class

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-03-21
    22

    Seminar

    Video case: O-Hagan sausages

    Vangelis Souitaris

    In this seminar we talk about the case study " Entrepreneurs versus executives at Socaba.com".

    Please read the study before class!

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-03-22
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    9. Accessing financial resources for entrepreneurship (VS)
    22

    Seminar

    Accessing financial resources for entrepreneurship (VS)

    Vangelis Souitaris

    In this 55 min video a Silicon Valley Venture Capitalist explains the entrepreneurial journey to success. We will also discuss the case Study: "The Renovo story: Venture Capital at the Cutting Edge".

    Please read the study before class!

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-03-27
    22

    Seminar

    Accessing financial resources for entrepreneurship (VS)

    Vangelis Souitaris

    In this seminar we talk about the case study "The Renovo story: Venture Capital at the Cutting Edge"

    Please read the study before class!

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-03-28
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    10. Entrepreneurial growth and exit (VS)
    22

    Lecture

    Growing the business

    Vangelis Souitaris

    First part. Marketing technology products. The chasm problem Marketing and e-book device Second part: Case Study: "Andres Galindo: A growing venture in import and retailing".

    For first part, no preparation required. For the second part, please read the study before class!

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-05-05
    22

    Seminar

    b) Harvest and exit from the business

    Vangelis Souitaris

    In this seminar we talk about the case Study: "Andres Galindo: A growing venture in import and retailing".

    Please read the study before class!

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-05-06
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    11. Students presentations
    22

    Presentations

    Student presentation part 1

    Vangelis Souitaris

    Presentations of groups 1-4.

    At least two group members need to present. Please send the Presentation file beforehand to us.

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-05-12
    22

    Presentations

    Student presentation part 2

    Vangelis Souitaris

    Presentations of groups 5-8.

    At least two group members need to present. Please send the Presentation file beforehand to us.

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-05-13
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5
    12. Students presentations
    22

    Presentations

    Student presentation part 3

    Vangelis Souitaris

    Presentations of groups 9-12.

    At least two group members need to present. Please send the Presentation file beforehand to us.

    UPCOMING
    From 17:45:00 to 20:00:00
    Thursday, 2016-05-19
    22

    Presentations

    Student presentation part 4

    Vangelis Souitaris

    Presentations of groups 12-16.

    At least two group members need to present. Please send the Presentation file beforehand to us.

    UPCOMING
    From 14:00:00 to 15:45:00
    Friday, 2016-05-20
    5

    Session

    Quiz

    Pass by 15.03.16

    In this quiz you can test your knowledge on ...

    0/10 Points
    Time required: 15 min
    Questions: 5