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  • Marketing

  • ↓ Advertising ↓
  • ↓ Brand ↓
  • ↓ Market Research ↓
  • ↓ Pricing ↓
  • ↓ Online Marketing ↓
  • ↓ Public Relations ↓
  • ↓ Content Marketing ↓
  • ↓ Sales ↓
  • Tools
  • 4C Insights Software

    Social Advertising, media technology

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  • Marketing Club e.V.

    Events, network, experts, business, science, administration, universities

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  • Acxiom Inc.

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  • Act-On Software Inc.

    SaaS, Platform

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  • Convince & Convert

    content marketing, influencer marketing, consultancy, training

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  • Grey Group

    agency, subsidiary

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  • WPP Group

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  • Ogilvy Agency

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  • Simon-Kucher & Partners Consultancy

    Management, Strategy

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  • ad agents GmbH

    Services

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  • Application
  • Act-On Software Company

    SaaS, Platform

    Upvote

  • 4C Insights Tool

    Social Advertising, media technology

    Upvote

  • Grey Group Company

    agency, subsidiary

    Upvote

  • WPP Group Company

    Upvote

  • Simon-Kucher & Partners Company

    Management, Strategy

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  • Education
  • Marketing mix

    Product, price, place, promotionm, decision-making, E. Jerome McCarthy

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  • AIDA

    Attention, Interest, Desire and Action, hierarchy of effects

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  • Open2study

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  • Customer lifetime value

    projected value of a user for a fixed time horizon, often measured in dollar terms

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  • Other
  • Ogilvy

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  • Entertainment
  • Acxiom

    Upvote

  • Convince & Convert

    content marketing, influencer marketing, consultancy, training

    Upvote

  • Marketing Club

    Events, network, experts, business, science, administration, universities

    Upvote

  • ad agents

    Services

    Upvote

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    Marketing